Additional Resources forAi for Sales!
5W1H Methodology
- Origin: Rooted in classical journalism, the 5W1H methodology originated from Rudyard Kipling’s “six honest serving-men.”
- Purpose: Helps in problem-solving, process improvement, and decision-making by asking critical questions (Who, What, Where, When, Why, How).
Significance in Generative AI
- Enhanced Prompts: Ensures precise and effective AI prompts by systematically addressing all critical aspects.
- Improved Outputs: Guides AI for relevant outputs, improving understanding and execution of tasks.
Components of 5W1H for Generative AI Prompts
- Who: Identifies the target audience, ensuring AI outputs are tailored to specific needs.
- What: Specifies the task, ensuring clarity in AI operations.
- Where: Sets the context for the AI output, aligning it with the intended setting.
- When: Defines the timeframe or deadline, ensuring timely and relevant outputs.
- Why: Clarifies the purpose behind the prompt, aligning outputs with strategic goals.
- How: Specifies the method or style, ensuring consistency and quality.
Application Examples
- Marketing Campaign:
- Who: Targeted at young professionals.
- What: Create a marketing campaign.
- Where: For social media.
- When: Before the product launch.
- Why: To generate interest and leads.
- How: Concise and engaging format.
Benefits of 5W1H in Prompt Engineering
- Clarity: Ensures prompts are unambiguous.
- Focus: Keeps AI responses targeted and relevant.
- Efficiency: Saves time by reducing the need for multiple revisions.
- Effectiveness: Enhances the quality and usefulness of AI-generated content.
Conclusion
The 5W1H methodology significantly enhances the precision and relevance of AI-generated content, making it a valuable tool in various applications, especially in technical sales and marketing.
Prompt 1: Introduction email about Myself
Name of the Example: Introduction email about Myself | ||
My Prompt: | ||
1. | Who: | My name is_______ and I am a _______ (e.g: Manufacturing Execution Systems Engineer) |
2. | What: | I specialize in _______ (eg: configuring and deploying advanced manufacturing systems), with a particular emphasis on _______ (Internet of Things (IoT) devices and implementing the Industry 4.0 framework.) |
3. | When: | I transitioned into this role after gaining_______(e.g five years) of experience on _______(e.g. the manufacturing shop floor.) |
4. | Where: | I currently work at ________(e.g: ABC Technologies,) where I apply my skills to enhance________(e.g: customers manufacturing processes.) |
5. | Why: | My work focuses on _______(e.g:leveraging advanced technologies to improve efficiency and innovation in manufacturing operations.) |
6. | How: | I utilize my educational background in Electronics and Communication Engineering, combined with hands-on shop floor experience, to _______(eg: effectively configure and deploy these complex systems.) |
ChatGPT Output
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Prompt 2: Travel Budget Step by step
5W1H analysis
Who: The travel budget report is for an employee, department, and reporting boss.
What: The travel budget report details the estimated costs associated with a business trip, including accommodation, food, local convenience, travel, customer meetings, emergencies, and miscellaneous expenses.
When: The travel budget report is created before the trip, specifying the travel dates (start and end).
Where: The travel budget report includes the starting location and destination of the business trip.
Why: The travel budget report is created to estimate and track the expenses associated with the business trip, ensuring transparency and financial accountability.
How: The travel budget report is prepared by gathering information about the estimated costs of various aspects of the trip, including accommodation, food, transportation, and other relevant expenses. The total estimated travel budget is calculated by summing up all the individual costs.
Prompt
Please ask one question at a time. Wait till I respond
Travel Budget Report
Employee Name: [Name]
Department: [Department]
Reporting Boss: [Boss's Name]
Travel From: [Starting Location]
Travel To: [Destination]
Travel Dates: [Start Date] to [End Date]
Accommodation Cost: -
Estimated Cost per Day: [Amount] -
Total Accommodation Cost: [Total Amount]
Food Cost: -
Estimated Cost per Day: [Amount] -
Total Food Cost: [Total Amount]
Local Convenience: - Estimated Cost per Day: [Amount] -
Total Local Convenience Cost: [Total Amount]
Travel Cost: - Total Travel Cost: [Amount]
Customer Meeting Cost: -
Total Customer Meeting Cost: [Amount]
Emergency Cost: -
Total Emergency Cost: [Amount]
Miscellaneous Costs: -
[Miscellaneous Cost 1]: [Amount] -
[Miscellaneous Cost 2]: [Amount]
Total Estimated Travel Budget: - [Total Amount]
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Prompt 3: High Impact Email Step by Step
Who: The user (someone writing a business email) is the primary beneficiary of this prompt template.
What: This is a template designed to help users craft effective business emails by guiding them through
defining the subject, outlining the business scenario, and generating email drafts in three different tones.
When: The prompt template is used whenever a user needs to write a business email.
Where: The prompt template can be used in any digital environment where text input is possible
(e.g., word processors, email clients, online platforms).
Why: The template’s purpose is to streamline the email writing process, ensure clarity and effectiveness,
and offer options for different communication styles.
How: The template works by asking the user a series of questions about the email’s subject and content.
It then generates three draft emails with varying tones, allowing the user to select the most suitable one.
Finally, the template uses the user’s selection to generate a final email draft.
Prompt
Please proceed by asking one question at a time and wait for my response to
each question. Once you generate the initial level of email output, ask the
final question about which version I prefer.
# Business Email Prompt Template
## Step 1: Define the Subject
**Question 1:**
What is the subject of your business email?
_(Example: "Meeting Request to Discuss New Project Initiatives")_
**Ask me who the primary audience is.**
## Step 2: Define the Business Scenario
**Question 2:**
What is the first point of the business scenario?
_(Example: "Discuss the new project timeline")_
**Question 3:**
What is the second point of the business scenario?
_(Example: "Identify key milestones and deliverables")_
**Question 4:**
What is the third point of the business scenario?
_(Example: "Allocate resources and responsibilities")_
**Question 5:**
What is the fourth point of the business scenario?
_(Optional, Example: "Review and finalize the budget")_
## Step 3: Generate Outputs in Different Tones and Styles
**Output 1: Formal and Professional Tone**
**Subject: {{Subject}}**
Dear [Recipient],
I hope this email finds you well.
I would like to discuss the following business scenario with you:
1. {{First Point}}
2. {{Second Point}}
3. {{Third Point}}
4. {{Fourth Point}}
Your insights and feedback would be greatly appreciated.
Best regards,
[Your Name]
**Pros:**
- Professional and respectful
- Clearly organized points
- Suitable for formal business communications
**Cons:**
- Might seem impersonal
- Lacks warmth or personal touch
---
**Output 2: Friendly and Conversational Tone**
**Subject: {{Subject}}**
Hi [Recipient],
Hope you’re doing great!
I wanted to catch up with you regarding a few points:
1. {{First Point}}
2. {{Second Point}}
3. {{Third Point}}
4. {{Fourth Point}}
Looking forward to your thoughts on this!
Cheers,
[Your Name]
**Pros:**
- Friendly and approachable
- Creates a relaxed atmosphere
- Encourages open communication
**Cons:**
- May be perceived as too casual
- Less suitable for very formal settings
---
**Output 3: Persuasive and Direct Tone**
**Subject: {{Subject}}**
Dear [Recipient],
We need to address the following critical points:
1. {{First Point}}
2. {{Second Point}}
3. {{Third Point}}
4. {{Fourth Point}}
Your prompt response and action are required.
Thank you,
[Your Name]
**Pros:**
- Clear and to the point
- Conveys urgency and importance
- Effective for driving action
**Cons:**
- May come across as demanding
- Can be perceived as too blunt
**Success factor**
Give me Success factor for each one output on a scale of 1 to 10.
Key objective is to convince and get an audience
## Step 5: Select Preferred Version
**Question 6:**
Which version do you prefer?
- [ ] Formal and Professional Tone
- [ ] Friendly and Conversational Tone
- [ ] Persuasive and Direct Tone
Wait for me to choose the one I need and then generate the final output.
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Prompt 4 Proofread
5W1H Format: Proofreading Common Rules
PROOFREAD PROMPT
Please proofread the attached document meticulously. The document types include business
reports, creative writing, and email replies intended for business communication. Ensure
adherence to business communication standards and best practices. The key areas of focus
should include:
1. **Grammar:** Check for correct usage of language rules, including subject-verb agreement,
tense consistency, and sentence structure.
2. **Punctuation:** Ensure proper use of periods, commas, colons, semicolons, quotation marks,
and other punctuation marks.
3. **Spelling:** Identify and correct misspelled words.
4. **Style:** Maintain a consistent tone and style appropriate for business communication.
5. **Clarity:** Ensure the text is clear and easy to understand, removing any ambiguities or
confusing sentences.
6. **Conciseness:** Eliminate unnecessary words or phrases to make the text more concise.
7. **Consistency:** Ensure consistent use of terminology, formatting, and style throughout
the document.
8. **Formatting:** Check for proper formatting of headings, lists, paragraphs, and alignment.
9. **Readability:** Enhance the overall readability of the document, making it easier for the
intended audience to read and comprehend.
### Stage 1: Upload Original Document
Please upload the original document. Wait for me to upload before you move to next step
### Stage 2: Corrected Document
After the original document is uploaded, please provide the corrected document with all
changes
highlighted in **bold** text.
### Stage 3: Summary of Changes
Provide a summary of changes made. The summary should briefly describe the types of changes
made, focusing on the major areas corrected.
Please ensure that the final document adheres to high business communication standards and is
error-free.
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Prompt 5 Company Research Report
Who: The prompt is intended for a researcher within a company who is tasked with gathering information about a potential customer’s company.
What: The prompt guides the researcher through a series of questions designed to collect comprehensive information about a target company, its industry, operations, products/services, customers, competitors, recent developments, IT infrastructure, and potential areas for IT service improvement.
When: The prompt can be used anytime a researcher needs to thoroughly investigate a potential customer’s company to identify potential IT service opportunities.
Where: The prompt can be used in any environment where the researcher has access to the necessary tools and resources to gather and analyze information about the target company.
Why: The prompt serves several purposes:
To streamline the research process by providing a structured framework for gathering information.
To ensure the researcher collects all relevant information needed to understand the target company’s profile and potential needs.
To identify potential areas where the researcher’s company can offer valuable IT services or solutions.
How: The prompt operates as a guided questionnaire, asking the researcher a series of questions and waiting for their response before proceeding to the next question. This ensures that the researcher systematically gathers all necessary information. The final step involves generating a comprehensive summary of the company’s profile and potential IT opportunities based on the researcher’s input and the AI’s knowledge base.
5W1H Lead Generation Strategy Plan
Who
- Role: Expert level lead-generation specialist.
- Department: Marketing.
- User: The individual or entity needing the lead generation strategy plan.
What
- Task: Create a Lead Generation Strategy Plan.
- Objectives:
- Develop a tailored strategy aligned with the user’s needs.
- Ensure high-quality, comprehensive strategy with effective lead generation tactics.
- Generate measurable results and qualified leads.
- Use evaluation rubric to ensure quality and align with user expectations.
When
- Initiation: Start interaction with the user at the beginning to gather essential specifics.
- Refinement: Continuously refine the strategy plan through iterative evaluations.
- Completion: Conclude every task completion with an evaluation and options for improvement.
Where
- Communication: Interact with the user to obtain specifics and resolve ambiguities.
- Resources: Utilize key references and industry best practices to craft the strategy.
Why
- Purpose: To create a strategy plan that helps generate leads and drive business growth.
- Success Factors:
- A well-researched and targeted plan.
- Effective lead generation tactics.
- Consistent generation of qualified leads.
- Contribution to overall marketing objectives.
How
Process:
- Initial Interaction: Initiate communication with the user to gather essential details.
- Develop Plan: Use gathered information and insights from key references to create the strategy.
- Evaluation: Consistently evaluate the strategy using the provided evaluation rubric.
- Refinement: Iteratively refine the plan based on evaluations and user feedback.
- Conclusion: Present options for further refinement and conclude with a prompt for evaluation.
Detailed Checklist
1. Initial Interaction
- Action: Initiate contact with the user.
- Objective: Gather essential specifics and resolve any ambiguities.
- Questions: Ask up to 5 pertinent questions to elicit detailed information.
2. Developing the Plan
- Action: Create the Lead Generation Strategy Plan.
- Resources: Utilize insights from key references and industry best practices.
- Output: A comprehensive, high-quality strategy plan tailored to the user’s needs.
3. Evaluation and Refinement
- Action: Evaluate the strategy using the provided evaluation rubric.
- Criteria:
- Integration of reference materials.
- Point of view from an industry expert.
- Overall rating based on the evaluation rubric.
- Iteration: Refine the plan based on evaluation feedback and user input.
4. Conclusion and Feedback
- Action: Present options for further refinement.
- Prompt: Conclude with, “Would You Like Me To Evaluate This Work and Provide Options to Improve It? Yes or No?”
- Options:
- Refine based on feedback.
- Provide a more stringent evaluation.
- Answer more questions for personalization.
- Emulate a focus group’s detailed feedback.
- Emulate a group of experts’ detailed feedback.
- Try a different approach creatively.
- Request a modification of format, style, or length.
- Automatically improve to a 10/10 rating.
5. Documentation
- Action: Document all changes and updates.
- Change Log: Append a “CHANGE LOG ” section at the end of the content.
- Details: Concisely document specific alterations and updates made.
By following this structured checklist, you ensure a comprehensive and high-quality Lead Generation Strategy Plan that aligns with the user’s needs and achieves the desired outcomes.
PROMPT
You are an expert-level lead-generation specialist in the marketing department. Your task
is to create a tailored Lead Generation Strategy Plan aligned with the user's individual needs.
This plan should be comprehensive, providing clear instructions, resources, and best practices
to help generate leads effectively. There will be a total of 10 questions to ensure we cover
all necessary aspects thoroughly.
Step-by-Step Process:
Question 1: Understanding Your Business and Goals
What: Can you provide a brief overview of your business, including the industry you operate
in and the products or services you offer?
(Please provide your answer before we proceed to the next question.)
Question 2: Defining Your Target Audience
What: Who is your target audience? Please describe their demographics, interests, and
pain points.
(Please provide your answer before we proceed to the next question.)
Question 3: Current Lead Generation Efforts
What: What are your current lead generation efforts and strategies? Please describe
any methods or channels you are currently using.
(Please provide your answer before we proceed to the next question.)
Question 4: Goals and Objectives
Why: What are your primary goals and objectives for this lead generation strategy?
Are you looking to increase the quantity or quality of leads, or both?
(Please provide your answer before we proceed to the next question.)
Question 5: Key Performance Indicators (KPIs)
What: What are the key performance indicators (KPIs) you plan to use to measure
the success of your lead generation strategy?
(Please provide your answer before we proceed to the next question.)
Question 6: Budget and Resources
What: What is your budget for lead generation activities? What resources (tools,
personnel, etc.)do you have available?
(Please provide your answer before we proceed to the next question.)
Question 7: Competitor Analysis
What: Who are your main competitors, and what lead generation strategies are they
using? How do you differentiate yourself from them?
(Please provide your answer before we proceed to the next question.)
Question 8: Preferred Channels
What: What lead generation channels do you prefer or believe would be most effective
for your business (e.g., email marketing, social media, content marketing, SEO, PPC)?
(Please provide your answer before we proceed to the next question.)
Question 9: Timeline
When: What is your timeline for implementing and seeing results from this lead generation
strategy?
(Please provide your answer before we proceed to the next question.)
Question 10: Challenges and Barriers
What: What challenges or barriers do you anticipate in implementing your lead generation
strategy? How do you plan to address them?
(Please provide your answer before we proceed to the next question.)
Instructions for Execution:
1. Initial Interaction: Introduce yourself as the AI and initiate the design process
by asking a few questions to gather necessary details.
2. Ask Pertinent Questions: Follow the structured questions above, ensuring each
question is answered before moving to the next.
3. Consider Success Factors: Think about the task step by step, consider the success
factors, criteria, and goal, and aim for perfection.
4. Craft Optimal Content: Use the details provided by the user, blending them with
insights from key references and industry best practices to craft the optimal content.
5. Evaluate Work: Conclude every completion of work with an offer to evaluate the work
and provide options to improve it.
6. Evaluation: Always evaluate the work using a table format encompassing Criteria,
Rating, Reasons for Rating, and Detailed Feedback for Improvement.
7. Cross-reference with Rubric: Rigorously cross-reference content with each criterion's
description and match work attributes with the rubric's specifics.
8. Present Options: Present post-evaluation options after every evaluation, offering
various refinement and feedback choices.
9. Change Log: Append a "CHANGE LOG" section at the end of the content for every revision,
documenting specific alterations and updates made.
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Prompt 6 Client Onboarding Guide
A Client Onboarding Guide is an essential document in the business landscape, meticulously designed to ensure a smooth and efficient integration of new clients into a company’s services or products. This guide provides a structured approach to onboarding, focusing on delivering a seamless and positive experience for clients right from the start.
The primary goal of a Client Onboarding Guide is to establish a strong foundation for a successful client relationship. This is achieved through clear communication, setting expectations, and providing clients with the necessary tools and information they need to get started effectively. By outlining the onboarding process step-by-step, the guide ensures that new clients feel welcomed, informed, and supported, which is crucial for long-term client satisfaction and retention.
In the context of developing a tailored Client Onboarding Guide, the process involves several key steps:
- Client Communication: Establish clear and effective communication channels to keep clients informed and engaged throughout the onboarding process.
- Expectation Setting: Clearly define what clients can expect from the onboarding process, including timelines, deliverables, and points of contact.
- Resource Provision: Provide clients with all necessary resources, such as documentation, training materials, and support contacts, to help them navigate the onboarding process smoothly.
- Implementation Ease: Ensure that the onboarding procedures are easy to follow and can be seamlessly integrated into the client’s workflow.
- Use of Reference Materials: Integrate insights from external reference materials to enhance the quality and relevance of the onboarding process.
- Expert Perspective: Incorporate industry best practices and expert knowledge to align the onboarding process with business objectives and client needs.
The success of a Client Onboarding Guide is measured by its ability to effectively integrate new clients, enhance their initial experience, and lay the groundwork for a strong, ongoing relationship. A well-crafted onboarding guide not only helps in reducing client churn but also boosts client satisfaction and loyalty.
By leveraging insights from key references, conducting thorough research, and continuously refining the guide based on client feedback and evaluations, businesses can develop a Client Onboarding Guide that is both effective and efficient. This ensures that the onboarding process is aligned and optimized for maximum impact, ultimately driving client success and achieving desired business outcomes.
Prompt
What:
1. Develop a tailored Client Onboarding Guide aligned with the user's individual needs.
2. The guide should be comprehensive, providing clear instructions, resources, and best
practices to help new clients understand and utilize the company’s products and services.
Why:
1. To streamline the onboarding process for new clients, ensuring a smooth transition
into the company.
2. To reduce onboarding time, increase client satisfaction, and minimize errors or
misunderstandings during the onboarding process.
Who:
1. The expert-level business development manager in the sales department will create
the guide.
2. The guide will be used by the sales team, client success managers, and new clients
during the onboarding process.
When:
1. Initiate interaction with the user at the beginning to obtain essential specifics
and resolve any ambiguities.
2. Iteratively refine the guide through consistent evaluations and gather user input
to ensure the end product aligns with the user's expectations.
Where:
1. Use insights from the supplied reference materials and user interactions to
develop the guide.
How:
Follow a step-by-step process:
1. Initial Message: Introduce yourself as the AI and initiate the design process by
asking a few questions to gather necessary details.
2. Ask Pertinent Questions: Ask up to 5 pertinent questions to elicit as much detail
as needed to create a high-quality personalized output.
3. Consider Success Factors: Think about the task step by step, consider the success
factors, criteria, and goal, and aim for perfection.
4. Craft Optimal Content: Use the details provided by the user, blending them with
insights from key references and industry best practices to craft the optimal content.
5. Evaluate Work: Conclude every completion of work with an offer to evaluate the
work and provide options to improve it.
6. Evaluation: Always evaluate the work using a table format encompassing Criteria,
Rating, Reasons for Rating, and Detailed Feedback for Improvement.
7. Cross-reference with Rubric: Rigorously cross-reference content with each
criterion's description and match work attributes with the rubric's specifics.
8. Present Options: Present post-evaluation options after every evaluation, offering
various refinement and feedback choices.
9. Change Log: Append a "CHANGE LOG" section at the end of the content for every
revision, documenting specific alterations and updates made.
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Prompt 7 Webinar Promotion Plan
A Webinar Promotion Plan is an essential component in modern marketing strategies, specifically designed to maximize the reach and impact of a webinar. It involves a comprehensive approach to promoting the webinar, ensuring that it attracts a high number of registrations and engages attendees effectively. This process allows businesses to leverage the full potential of webinars as a tool for lead generation, brand awareness, and customer engagement.
The primary goal of a Webinar Promotion Plan is to streamline the promotional efforts by providing a clear framework for identifying and reaching the target audience. This is achieved by employing various promotional strategies, such as social media campaigns, email marketing, and partnerships with influencers. Each strategy is designed to capture the attention of the target audience and drive them to register for the webinar.
In the context of developing a tailored Webinar Promotion Plan, the process involves several key steps:
- Market Research: Conduct thorough research to understand the target audience, their needs, preferences, and behavior.
- Audience Segmentation: Identify different groups within the target audience based on relevant factors, allowing for personalized and targeted promotional efforts.
- Creative Promotional Strategies: Develop unique and engaging promotional tactics, such as leveraging social media, email marketing, and influencer partnerships, to reach a wider audience.
- Implementation Ease: Ensure the promotional strategies can be easily integrated into existing marketing systems and processes.
- Use of Reference Materials: Integrate insights from external reference materials to enhance the quality and relevance of the promotional plan.
- Expert Perspective: Incorporate industry best practices and expert knowledge to align with business objectives and achieve optimal results.
The success of a Webinar Promotion Plan is measured by its ability to generate a high number of registrations and maintain attendee engagement throughout the event. A well-crafted promotional plan not only increases the visibility of the webinar but also ensures that the content reaches the most interested and relevant audience.
By leveraging insights from key references, conducting thorough market research, and continuously refining the plan based on user feedback and evaluations, businesses can develop a Webinar Promotion Plan that is both effective and efficient. This ensures that marketing efforts are aligned and optimized for maximum impact, ultimately driving business growth and achieving marketing objectives.
Prompt
**Instructions:**
Ask me **one** question at a time about the webinar. Wait for my response before asking
the next question.
You are an expert-level lead generation specialist in the marketing department. Your task
is to create a comprehensive webinar promotion plan. Please follow these guidelines:
**Initial Interaction:**
1. Start by introducing yourself as an AI-powered lead generation specialist ready to
create a tailored webinar promotion plan.
**Gather Information (One Question at a Time):**
Here are the questions you will ask, in this order:
1. What is the catchy and informative title of your webinar?
2. What is the main subject matter that you'll be covering?
3. Who are you hoping to attract to this webinar? Please describe their demographics,
interests, and pain points.
4. What specific outcomes are you aiming for? (e.g., Number of registrants, increased
brand awareness, lead generation)
5. When will the webinar take place?
**Develop the Plan:**
1. Once you have gathered all the information, utilize my responses along with your
expertise and industry best practices to craft a comprehensive webinar promotion plan.
2. Ensure the plan covers market research, audience segmentation, promotional strategies
(social media, email, etc.), and tracking mechanisms.
3. Think step-by-step and strive for excellence in the plan.
**Present the Plan:**
1. Present the complete webinar promotion plan to me.
2. Include a "CHANGE LOG " section at the end to document any future modifications.
**Evaluation and Refinement (Optional):**
1. After presenting the plan, ask me: " Would you like me to evaluate this work and
provide options to improve it? Yes or No?"
2. If I say "Yes," evaluate the plan using a table format covering criteria, rating,
reasons for the rating, and detailed feedback for improvement. Thoroughly cross-reference
the content with relevant evaluation criteria.
3. Then, present post-evaluation options for refining the plan further.
**Additional Considerations:**
1. Feel free to ask clarifying questions during step 2 to ensure you understand my requirements.
2. Provide creative and innovative promotional strategies.
3. The primary goal is to attract a large number of registrants and ensure attendee engagement.
P.S. To stay updated on the latest AI tools and strategies for boosting productivity and
driving results, I highly recommend subscribing to the AI for Work Newsletter. It's a valuable
resource packed with actionable insights and tips.
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